The Human Side of Enterprise
- Book Title
- The Human Side of Enterprise
- Author(s)
- Douglas McGregor
- Year Published
- 1960
- Category
- Management
- Key Ideas
Core Ideas
- Theory X: Managers assume workers are inherently lazy, avoid work, and need control and threats.
- Theory Y: Managers assume workers are self-motivated, seek responsibility, and are creative.
- Argued that management assumptions about workers shape management practices, often becoming self-fulfilling prophecies.
Impact
- Shifted management thinking from control to empowerment and participation.
- Provided a foundation for modern HR practices and organisational behaviour studies.
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